ADFULLAI provides DirectLink advertising as part of its Full AI Ad-Network. This offering lets advertisers reach audiences through direct link placements, supported by the network's smart optimization, anti-fraud protection, and real-time analytics. The business reports 85B+ ads served and coverage across 240+ countries, with 12,400+ partners participating in the network.
A paid media agency (also called a PPC agency) manages paid advertising campaigns on behalf of a business across platforms like Google Ads, Meta Ads, and other paid social or display networks, in contrast to an SEO agency which focuses on unpaid organic rankings.
The terms are often used interchangeably, but "paid media" can include paid social, display, and video in addition to search PPC. Check each listing's services for the exact channels covered.
This varies by agency. Some charge flat retainers, others take a percentage of ad spend, commonly in the 10 to 20% range. Ask for this breakdown before signing.
Much faster than SEO. Campaigns can start driving clicks within days of launch, though optimizing for cost-efficiency typically takes a few weeks.
Minimums vary by agency. Some work with smaller budgets focused on tight targeting, while others require a larger spend to justify their management fee, so check individual listings for specifics.
Ad fatigue on social platforms typically sets in within a few weeks, faster than on search. An agency actively managing your account should have a defined creative refresh cadence rather than leaving the same ads running indefinitely.
Ask what specific levers the agency would pull - targeting adjustments, new creative, or budget reallocation between ad sets - and ask for a past example of a campaign they turned around and what exactly they changed.