TrustFokus handles Google Business Profile setup, optimisation and ongoing management, plus local SEO and consistent directory information. The profile is treated as a digital business card: services, photos, reviews, opening hours and contact routes are structured so that call, route, website link and direct enquiry are clearly prepared. The process runs from an initial call and goal-setting, through an analysis and audit of the current profile, to optimisation of photos, texts and settings, and a final polish and launch, with optional automations. The team also checks how the profile currently comes across as a first impression - completeness, services, photos, reviews, contact routes and visible friction points - and gives a clear assessment. Problematic reviews are not deleted; TrustFokus reviews conspicuous ratings and supports a factual, professional response and a cleaner review process for genuine customers. The home market is Schwerin and Mecklenburg-Western Pomerania (Rostock, Wismar, Neubrandenburg), and clients throughout the German-speaking region can be served remotely.
An SEO agency is a company that helps businesses improve their visibility in unpaid, organic Google search results, typically through a mix of technical site fixes, content strategy, and link building rather than paid advertising.
Typically 3 to 6 months for meaningful movement, and 6 to 12 months for competitive keywords. Agencies promising overnight results should raise questions.
SEO agencies specialize specifically in organic search work like content, technical fixes, and link building, while full-service agencies also handle paid ads, social, and other channels. Check each listing's services to see what's actually covered.
Retainers commonly range from a few hundred to several thousand dollars per month, depending on scope, industry competitiveness, and agency size. Check individual listings for their specific services.
Many businesses use an agency for specialized technical work like audits or link building while keeping content strategy in-house, so it isn't always an either-or choice.
At minimum, organic traffic and keyword ranking movement over time. Better reporting also ties results to leads or revenue where possible, rather than stopping at traffic and ranking numbers alone.
A 3 to 6 month initial term with a defined review checkpoint is a reasonable middle ground - long enough for real movement to show, without locking you into a long-term commitment before you've seen results.